EDUCATION

EMERSON COLLEGE GPA- 3.4 Boston, MA

Bachelor of Science, Marketing Communication
Minor: Leadership & Management

Grad: December 2009

RELATED EXPERIENCE

SIGMA GROUP, Oradell, NJ
June 2009-August 2009
Intern - Account Services

* Internship in client services with the Famous Footwear account regarding social and digital media efforts

LONEMEDIA, Hackensack, NJ
May 2008- January 2009
Intern

* Internship developing branding design and layout for small businesses in print and on the web using Adobe Creative Suite

APPALACHIAN MOUNTAIN CLUB, Boston, MA
September 2008-December 2008
Communications Volunteer

* Worked with non-profit organization through writing class and developed a campaign to target prospective youth members

EMCOMM, Emerson College, Boston MA

AAF (American Advertising Federation)
September 2008-May 2009
Account Strategist

* Worked with a team of Emerson’s most qualified students to develop a full integrated marketing campaign for The Century Council in an effort to curb college binge drinking
* Contributed to the Strategy, Branding, and Creative teams
* Competed in the 2009 AAF competition

Boston Bucks
September 2008-May 2009
Account Executive

* Led a team of ten students and promoted the use of an alternative off-campus meal plan
* Utilized a print campaign to drive traffic toward the Boston Bucks Web site

EmComm International
January 2008-May 2008
Team Member

* Gathered raw data by interviewing local consumers, researchers, and agricultural professionals in The Netherlands
* The marketing plan was to develop a reputation of tradition with white asparagus within the Limburg (South Holland) area

MyVu
September 2007-December 2007
Team Member

* Worked with a team of eight students and developed an IMC campaign for MyVu
* Created a concept for ‘breaking high school stereotypes’ and shot a webisode to be used in electronic showcases for MyVu

THE AMERICAN MARKETING ASSOCIATION, Emerson College, Boston MA
September 2007-Present
Vice President of Finances

* Responsible for receiving and disbursing funds and managing the financial affairs of the collegiate chapter
* Organize networking events with prominent marketing executives in the field

SKILLS

Computer (Windows XP and Mac OS X)

* Adobe Creative Suite 3: Photoshop, Illustrator, InDesign and Dreamweaver
* Microsoft Office: Word, Excel, and PowerPoint
* iLife: Keynote, Garage Band, iWeb, and iMovie
* Internal Business: Advantage, Webvantage

Writing (AP Style)

* Press/News/Feature releases, fact sheets, boilerplates, radio scripts, and ad copy

ADDITIONAL EXPERIENCE

NEW YORK SPORTS CLUB, Ramsey, NJ
July 2003-August 2008
Sports Specialist/Party Coordinator

* Organized, planned, taught, and supervised camp activities for children of all ages
* Coordinated children’s sports, gymnastics and swim birthday parties

HONORS AND LEADERSHIP ACTIVITIES

NCAA DIVISION III SOCCER, Emerson College, Boston, MA
September 2006-Present
Senior Member

* Competed in the GNAC conference
* Learned passion, teamwork, and leadership

 

 

© 2009 Brian Doyle | Emerson College
home